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JUST A RANDOM QUESTIONNAIRE


Bryan

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Sony's digital technology and computer development has a long history. The first computer-related product was the SOBAX, a desktop calculator introduced in 1967. However, Sony withdrew from this market in 1972 due to a severe price war. Utilizing transistors as the switching element, SOBAX had the potential of carrying Sony into the portable computer market. Yet Sony was unable to develop this product into a business model (see Part I, Chapter 13)

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